HISTORY OF GPR

Since Gerson, Preston, Robinson & Company, P.A. was founded by Gary R. Gerson in 1959, the business world has changed radically. In response, we have evolved according to the major technological, political and sociological developments. Our commitment to continuing professional education and a strict adherence to the basic, prudent principles of business ethics have steered the firm and our clients on a steady course through five decades of unprecedented change. GPR itself has grown dramatically to meet the needs of our clients by staying ahead of the times. It is a strategy that has stood the test of time. 

Success in any business stems largely from the ability to foresee the impact of change and to respond appropriately. At GPR, this ability is evident in the firm’s transformation from a provider of traditional tax and audit services to its current stature as one of Florida’s leading full-service accounting firms. 

The firm is now on the cutting edge in key growth areas such as SEC audit practice, individual tax planning, business valuations, litigation support, healthcare, international taxation and computer software systems planning. Perhaps most important, the firm has embraced a forward-thinking business philosophy as a provider of professional services.

GPR takes on all the responsibility, accountability and commitment to results, as one would expect from a trusted business partner.